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The Oriental Charm in Paper Art​​​​​​​

This book introduces the origin and evolution of gift paper and paper patterns. The combination of paper and pattern not only promoted the development of traditional Chinese culture, pattern art and ancient papermaking, but also excavated the excellent Chinese papermaking methods and paper, and explored the use and development of traditional patterns in the modern commodity market, which played a great reference and inspiration role. The design of the whole book selection of simple design language, with the plum pattern modeling and colorless embossing, bronzing and other processes, as well as in the mouth part of the silk screen printing of the plum pattern, in order to show the charm of Oriental pattern aesthetics.

Service

Book Design​​​​​​​

Client

Phoenix Education Publishing,Ltd

Location

Suzhou, China

Time

Apr. 2021

Team

Creartive Director

Art Director 

Designer 

Photography 

Sha Feng

Jiayi Lu

Sha Feng

Jiayi Lu

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Award

2021 The 61th Communication Arts Design and Advertising Annual - Design Annual 丨Excellence Award

2021 Good Design Award 丨 Winner

2021 Applied Typography 32 / Selected Award

2021 APD NO.17 丨 Selected

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